Free marketing tool kit for businesses

Wales is the first country in the world to have a footpath path that runs the entire coastline around a country.

The 870 miles / 1,400 km long path shows off some of the UK’s most diverse and stunning coastline - it’s no wonder the Lonely Planet voted the Welsh coastline the number one region in the world to visit in 2012.
Coastal walking is big in Wales - walkers on the Welsh coast contributed £84 million towards the Welsh economy.  The Wales Coast Path has supported more than 1,000 jobs.  It is becoming an important asset to the Welsh tourism industry.

Purpose of Toolkit

The toolkit has been designed to help coastal businesses to market their business by using the pulling power of the Wales Coast Path.  It is a free, easy to use online resource giving businesses access to a wide range of material and information in one place.   It aims to stimulate ideas and provides guidance on how businesses can give their new and existing customers’ an unforgettable Wales Coast Path experience.

About the Toolkit

Businesses can expect to find useful information such as:
• access to specific Wales Coast Path photography – ideal for social media and website
• useful ideas on creating walking promotions and special offers
• helpful advice on how to reach their customers using different promotional channels

Launch dates and locations 

During March 2019, there will be a series of free seminars at key Welsh coastal venues to introduce the toolkit to the tourism and hospitality trade.
The dates and locations are:
  • Tuesday 5 March  Waterfront Museum, Swansea*
  • Friday 8 March  The Bulkley Hotel, Beaumaris**
  • Wednesday 13 March Business Centre, Conwy*
  • Thursday 14 March  Dylan’s Restaurant, Criccieth
  • Wednesday 20 March The Grove, Narberth*
  • Monday 25 March Integrated Training Centre, Aberystwyth
  • Tuesday 26 March Butetown Community Centre, Cardiff
* indicates an event organised by Keep Wales Tidy (KWT); an organisation who help set the standards high for parks, beaches, marinas and tourism in Wales; at which details of the Coast Path toolkit will be presented. Guests will also learn about free marketing resources produced by KWT.
** indicates this is an event run by Isle of Anglesey Tourism Association at which details on the toolkit will be presented

Register your interest

Go to the Wales Coast Path Toolkit website to register your interest.  Simply select the seminar you wish to attend and enter your details. 
All seminars start at 11.00am and last about 90 minutes, except for the Aberystwyth event which starts at 2.30pm and Beaumaris starts at 10:00.

Want more information?

Please email: for further information

Spread the word!

Watch out on our social media channels @walescoastpath for seminar updates
This project has received funding via the Regional Tourism Engagement Fund (RTEF) supported through the Welsh Government Rural Communities - Rural Development Programme 2014-2020, which is funded by the European Agricultural Fund for Rural Development (EAFRD) and the Welsh Government, the Fund to improve the visitor experience and create stronger destinations by working together